BRANDED WORK

From vision to execution, delivering standout creative work for leading brands

FROM IDEA TO GREEN LIGHT

Crafting compelling proof-of-concepts that pave the way for funding and collaboration

A production company aimed to expand into film production but faced two critical challenges:

CASE STUDY

FILM DIVISION GROWTH CATALYST

PROBLEM

• Created a distinctive, high-value concept tailored to the company’s strengths, offering a clear path to market entry

• Produced a nine-minute, high-quality animatic in just one week, showcasing significant market value and drawing high-level talent

SOLUTION

Secured funding, attracted top talent, and the animatic earned third place in a film festival against finished work, proving market potential.

RESULT

• No experience developing original IP

• Needed to prove their creative capabilities in a new market

A leading advertising agency faced a critical roadblock while launching a high-profile animated campaign for a major U.S. insurance brand. Key character designs were missing, risking project delays and jeopardizing the client relationship.

CASE STUDY

RAPID CREATIVE RESCUE

PROBLEM

• Developed engaging character designs within 24 hours, ensuring the project stayed on schedule

• Cutting-edge storyboard workflow rapidly clarified the vision, delivering a cohesive and compelling story structure

• Optimized campaign narrative under tight deadlines to maximize engagement and impact

SOLUTION

Campaign became a success, strongly resonating with target audience of young drivers under 35

RESULT

A revered Chinese poet's story had remained untold for over three decades due to:

CASE STUDY

IP DEVELOPMENT TIGHTROPE

PROBLEM

• Developed highly nuanced narrative approach that bridged cultural sensitivities and honored the family's vision for the poet’s legacy

• Carefully navigated the poet’s political history, including his involvement in the era of Tiananmen Square, in a way that satisfied China’s current government

• Crafted compelling pitch materials to be presented to the poet’s family

SOLUTION

Secured exclusive rights to poet's story for five years, achieving what others couldn't for over three decades.

RESULT

• Family sensitivity to the poet’s tragic end

• Cultural sensitivities

• Political considerations

• A highly protective family estate